You're Invited

Compete, Connect, and Win at Danish Sales Competition 2025

Grow your sales skills and gain hands-on, real-world experience.

Compete against top students, build valuable connections, and refine your sales skills.

Join the Danish Sales Competition 2025 for a hands-on experience in customer analysis, strategic planning, and negotiation—essential skills for a successful career in sales

Winners will receive a sponsored trip to the European Sales Competition.

What is the Danish Sales Competition?

The Danish Sales Competition is being held for the 9th time this year and is a free, extraordinary opportunity for you as a student to enhance your skills within communication, sales, negotiation, and more.

The Danish Sales Competition aims to shed light on and create greater excitement about working with sales in Denmark.

It’s an educational experience that can’t be read about; it must be experienced.

The Danish Sales Competition creates greater opportunities and networks for you as a student, enhancing your future career and success.

Join the Danish Sales Competition 2025 – Sign up now

Schedule for Activities & Event:

Online Session 1 – February 15, 2025

Focus: Researching the customer’s business, market position, and specific needs.
Deliverables: Customer profile highlighting business-critical goals and challenges.
Teaching: Provide templates and tools for effective research, with case studies to support learning.

Online Session 2 – March 1, 2025

Focus: Collaborating with the customer (judges) to identify value-adding solutions.
Deliverables: Value report with quantified expected benefits.
Teaching: Demonstrate tools for value quantification and facilitate group discussions.

Online Session 3 – March 15, 2025

Focus: Designing a solution based on analysis and feedback.
Deliverables: Solution proposal with concrete numbers and examples of expected value.
Teaching: Encourage iterative improvements through peer feedback and instructor guidance.

Online Session 4 – April 1, 2025

Focus: Adjusting solutions and preparing for negotiations.
Deliverables: Refined solution and negotiation strategy.
Teaching: Include a mock negotiation exercise to prepare students for objections and pricing discussions.

Sales Event day – May 5, 2025

Final presentations and negotiations with judges acting as customers.
Feedback sessions for each team, including detailed performance analysis.
Keynote speech: “What It’s Like to Work in Sales in a Commercial Organization.”
Networking exercises and sponsor-led workshops on AI in sales.
Teaching: Real-time coaching during presentations and negotiations. Provide a final debrief with actionable takeaways.

Teaching Enhancements:

Feedback Integration: All submitted deliverables will receive detailed feedback.
Video Documentation: Record all sessions and presentations for review and learning purposes.
Real-World Case Application: Use specific product cases provided by sponsors to create realistic and engaging scenarios.
AI Tools: Incorporate AI-driven analytics in the teaching process, offering students hands-on experience with advanced sales tools.
Supportive Materials: Provide templates, checklists, and guides for each phase of the competition to ensure clarity and structure.

Contact information

Danish Sales Competition
Tlf: +45 20768279
[email protected]