Key Account Management with Prof. Bert Paesbrugghe

In this webinar, Key Account Management is on the agenda. You will gain new perspectives on the future of KAM from the award-winning sales researcher Prof. Dr. Bert Paesbrugghe.

Tune in and learn more about the unexploited potential of your existing customers

In the webinar, you will gain insights on:

  • When and how it is worthwhile to invest resources in KAM
  • How to build the Key Account Management function of the future
  • 6 tips for leading Key Account Management
  • 7 practical recommendations on how to get started
  •  

Next step is yours

You want results. But will you also do what it takes to reach them? We don’t create sustainable changes with a two-hour workshop – but it can be a good start. Are you ready to take the next step towards becoming an organization worth investing in?