Sales Enablement
We help you get the most out of your commercial organization by optimizing your sales in the most crucial areas.
Together with sales researcher Karina Burgdorff Jensen, we have developed an approach to Sales Enablement that enables sales organizations to continuously improve sales efficiency and customer experiences in a changing world. In other words, we make it easier for the sales force to do what they are here to do – to sell.
We can help with:
Solving the right problems the right way. We help you identify where the greatest potential for your sales performance lies, so you don’t waste time on initiatives that ultimately don’t move the sales results enough.
Prioritization and execution. Selecting and prioritizing the right initiatives is crucial if we want to shift from doing more to doing what has the greatest impact on sales. Together with you, we help prioritize and ensure you have the prerequisites needed to reach your goals.
Advising on the commercial Setup. Are you considering whether the future commercial setup should look different? We assist with commercial transformations and provide guidance in areas such as:
- KPIs and incentives
- Organization
- Roles and responsibilities
- Collaboration
- Processes and tools in sales
- Competencies
Driving projects or equipping you for success. Whether you want to lead your commercial initiatives with a bit of support from us, or prefer that we drive them for you, we are ready to help. We offer everything from strategic consulting to taking on an interim role, all to ensure the success of your projects.
Here are some examples of how we’ve supported organizations:
- Assisting a global service provider from analysis to execution of sales enablement priorities and designing the future commercial organization.
- Identifying the greatest commercial growth opportunities for an energy company.
- Interim Sales Director for an IT consulting firm, implementing a new sales strategy and sales enablement initiatives.
- Redesigning the commercial organization so that an industrial company succeeded in implementing lower-level partnership sales.
- Establishing a new Sales Enablement function for a major wholesale company.
